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What we do
Everything a down-ballot race needs. Nothing it doesn't.
Three jobs. We can do one, two, or all three — and we'll tell you honestly which your race actually needs.
The three services
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The Build
A campaign voters can find, trust, and give to.
- Professional website, live in days — not a template a volunteer half-finished
- Donation processing on WinRed or Anedot, set up compliance-clean
- Email program: welcome series, list growth, small-dollar asks
- Every disclaimer and "paid for by" line correct from day one
Where it fits: every serious campaign starts here. Included in The Blitz and up.
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The File
Our proprietary voter-intelligence platform. See the deep dive →
- Your district's target-voter universe, mapped to the precinct
- Persuasion ranking: who's movable, who just needs turning out
- Early-vote and absentee chase lists, refreshed through election day
- Donor-history targeting so fundraising asks hit the people who actually give
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The Air War
Paid digital, aimed where it decides races.
- Google and Meta, geo-precise to your district's deciding precincts
- Creative built for your race — not stock templates with your name dropped in
- Weekly plain-English reporting: what ran, who it reached, what it cost
- Ad spend goes to the platforms; you see every receipt
Every platform, covered
The Air War and The Build run on these channels.
Each one has its own deep-dive page — how it works, what it costs, what compliance requires.
Campaign WebsiteMobile-first, SEO-optimized site
Google AdsSearch + Display + YouTube
Facebook + Meta AdsPage, ads, content calendar
X (Twitter)Real-time race commentary
Instagram + Reels46+ posts, hashtag strategy
LinkedInDonor-network cultivation
Truth SocialProfile + content calendar
YouTube + VideoChannel branding, campaign videos
Connected TVRoku, Paramount+, OTT placements
Direct MailVBM + final-week GOTV waves
Dashboard DemoLive metrics, refreshed every 4 hours
Digital Security AuditKnow what an opponent would find first
P2P TextingGOTV texting + chase lists
Email MarketingList growth, drip sequences
Opposition ResearchPublic-record briefings on your race
The next step
Not sure which you need?
Thirty minutes, free. We'll tell you honestly which of these your race actually needs — and what it costs.
Book the strategy call