YouTube channel branding and campaign videos produced from your existing photos and footage. Professional shoots coordinated when you need them. Powerful video at a price point that actually makes sense for a local race.
Video is the highest-trust format in digital advertising. A voter who watches 30 seconds of your campaign video knows more about you than someone who read 10 of your posts.
Channel created with campaign branding — banner, profile image, about section, and organized playlists. Your YouTube channel should function as a credibility hub where voters can see every video you've produced in one organized place. Properly configured channels also surface in Google search results when voters look up your name.
Campaign intro, issue, and GOTV videos produced from your existing photos and any available footage — with motion effects, text overlays, narration script, and background audio. You don't need a professional shoot to have a professional-looking video. Most local candidates have more usable photo assets than they realize.
When your campaign budget and timeline allow a proper video shoot, we scope and coordinate with trusted local videographers — script, shot list, location selection, and editing brief handled on our end. Professional video shoots are billed hourly and scoped to your specific need, not a package you don't need.
YouTube pre-roll ads — TrueView in-stream and bumper ads — served to voters in your geographic district. YouTube advertising requires Google Election Ads Verification (which we handle), then delivers your video to in-district viewers before content they're already watching. Highly effective for candidate introductions and GOTV.
In a local race, most voters don't know who you are when the campaign starts. A 60-second YouTube video can communicate your background, your values, and your reason for running more effectively than any other single piece of campaign content. Video puts a face and voice to a name — and that human recognition is what converts a passive voter into an active supporter.
YouTube pre-roll ads compound this effect by delivering your video at the moment a voter is already in a passive, receptive frame of mind — watching content, not scrolling a feed. Non-skippable bumper ads work especially well for GOTV messages in the final days before an election, when brevity and urgency matter more than completeness.
YouTube video assets also cross-deploy to Instagram Reels, Facebook video posts, and your campaign website — so a single video production investment delivers reach across five platforms simultaneously.
We review your existing photos, video clips, and any audio assets. Most campaigns have more to work with than they think.
Script and visual concept drafted for each video — intro, issue, or GOTV — and submitted for your review before production begins.
Video produced from approved script and assets. One round of revisions included. Final file optimized for YouTube, social, and ad platforms.
Video uploaded to YouTube with proper metadata, thumbnail, and description. Ad campaign launched if included in your tier.
Same video assets adapted for Instagram Reels, Facebook, and your campaign website — one production, maximum reach.
YouTube channel setup and Google/YouTube ad campaigns are included in The Blitz ($5,000) and above. Photo-to-video production starts with Campaign Ready ($10,000). Professional video shoot coordination (when needed) is billed hourly and scoped separately — we'll quote it as part of your Campaign Ready or Machine engagement before committing.
YouTube ad spend is billed directly to your committee through your Google Ads account. See full pricing for complete tier details.
These services work best alongside this one — most of our campaigns run at least two in tandem.
YouTube and CTV run on the same video assets. What you film for YouTube pre-roll can be repurposed for Roku and OTT placements — one shoot, two channels, broader reach.
YouTube pre-roll campaigns are managed directly inside Google Ads. Pair video with search and display and you follow the voter from awareness all the way to decision.
Video content built for YouTube can be cut into social clips for Meta. Two platforms, one production investment, consistent message across the full voter journey.
Free 30-minute consultation. We'll assess what you have, what's possible, and what video can realistically do for your race.