BMS Voter IntelUse Cases
Use Case

Finding 370 Hidden Republican Voters from Public Donor Records

The Problem

Most campaigns work from a party-registration file and a voter history file, and they stop there. That works fine for high-turnout primaries in competitive districts. But in a county commissioner race, a township trustee seat, or a low-salience general election, the registered-party file misses a significant population: voters who are behaviorally Republican but registered as unaffiliated, registered as "no party," or registered in a state that doesn't track party. You will not find these people by sorting a spreadsheet. They don't raise their hand. But they leave a trail in public financial records — and that trail is findable.

What BMS Voter Intel Does

BMS Voter Intel cross-references the voter file against four independent public financial datasets — FEC federal donor records, state-level campaign finance filings, PPP loan recipients, and USDA program participants — to identify voters whose financial behavior indicates Republican alignment even when their registration does not. Each matched record gets flagged without disclosing the underlying match logic, and the resulting sub-population is available as a named universe for targeting or canvass prioritization.

How It Works (Without Revealing IP)

The pipeline ingests raw FEC bulk contribution files, Ohio Secretary of State campaign finance export data, SBA PPP loan recipient records, and USDA farm program payment data — all public, all free at the source. Voter records are matched against these datasets using name, geography, and household-level attributes drawn from parcel and address data. Matches are aggregated at the household level where appropriate, using a household propagation model that handles married-couple and family-unit patterns common in rural and exurban counties. No proprietary data is purchased. No voter contact fees are paid. The output is a ranked list of voters who have donated to federal Republican candidates, state Republican campaigns, or whose financial records place them in program categories with strong Republican alignment.

Real Numbers from the Van Buren Campaign

Across 124,614 Licking County registered voters, the pipeline identified 2,363 voters with verifiable FEC federal donor matches to Republican-aligned candidates or committees, 766 with confirmed Ohio SOS state campaign finance matches, 578 PPP loan recipient households, and 604 USDA program participants. In total, these four sources identified approximately 370 net-new high-confidence Republican-aligned voters who were either unaffiliated or had inconsistent partisan voting histories — voters that a registration-only filter would have left out of the GOTV universe entirely.

What This Means for Your Race

In a race decided by hundreds of votes — which describes most contested county primaries — a hidden population of 370 persuadable or low-turnout R-aligned voters is not a marginal find. It is a winnable margin. These are people who write checks to Republican candidates at the federal level, who run small businesses that benefited from Republican-backed programs, who farm and participate in USDA programs that lean heavily rural-conservative. They are reachable. They are sometimes unmotivated. And most campaigns never look for them because they are not in the party file.

Get Beta Access

BMS Voter Intel is in limited beta for Summer 2026 — Republican and independent down-ballot campaigns in Ohio, Florida, and Illinois prioritized. Contact [email protected] or visit bullmoosestrategy.com/voter-intel to learn more.

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